It’s almost that time of the month: you’re brainstorming, churning out beautiful creative content, writing snappy copy and packing them all into one winner of a calendar for your Facebook page. You know how it’s done; it’s…

It was just last year when I discovered you on Facebook, and it was love at first download.

And why wouldn’t it be — you were different from all the others out there. You looked beautiful, were so easy to use, you had no minimum order, no…

I read an interesting article on the Ogilvy blog which talked about how the 4Ps of marketing Product, Place, Price, Promotion should now be replaced by the 4Es — Experience, Everyplace, Exchange, Evangelism. Hence, I feel that this…