Here are some fundamental inescapable needs:
 Profile Data Management controlled by individuals as opposed to App and/or Service Providers — achievable using existing technology from the Web stack
 Read-Write capability that enables more individual control over both content curation and content management — today, its a one-sided affair controlled by App or Service providers
 Verifiable Identity — biggest impediment to Web-scale privacy which is also solved using existing Web & Internet protocols
 Actions as opposed to Apps, with regards to new interaction focal points — I may have a zillion apps on a device, but what’s most important to me are the Actions that these apps enable me perform rather than the individual app buttons present on my mobile device.