Kimberly MeltoninHoodoo DigitalSunsetting Google Analytics: What to Do NextGoogle Analytics is sunsetting, and people are wondering what to do next. Don’t worry, we have a plan (and a team) that can help.4 min read·Nov 29, 2022----
Kimberly MeltoninHoodoo DigitalAdobe Makes Waves by Earning Highest Score for MartechFind out how Adobe fared in a recent Forrester report evaluating enterprise marketing software.1 min read·Nov 22, 2022----
Kimberly MeltoninHoodoo DigitalTop Considerations for Migrating Assets to AEMMigrating your assets to AEM Assets requires a methodical and strategic approach. Here is what to keep in mind before and during migration.9 min read·Nov 17, 2022----
Kimberly MeltoninHoodoo DigitalHow Does Experience Design Impact Your AEM ImplementationExperience design is not just about user flows and a pretty website; it’s also about designing to the functionality of the CMS.3 min read·Nov 15, 2022----
Kimberly MeltoninHoodoo DigitalHow Adobe Sensei AI works with real-time personalizationArtificial intelligence is the next big thing in technology, and it has entered the marketing world — this is how it all works3 min read·Nov 8, 2022----
Kimberly MeltoninHoodoo Digital5 Elements of Experience DesignThere is more to user experience (UX) design than a facelift. Find out how your website design maximizes your returns on your website.5 min read·Oct 25, 2022----
Kimberly MeltoninHoodoo DigitalWhat Is Adobe Experience Platform (AEP) Web SDK?AEP is the latest in real-time personalization, and the AEP Web SDK is part of its foundation. Here’s what you should know.5 min read·Oct 20, 2022----
Kimberly MeltoninHoodoo DigitalGive the People What They Want — Using Search DataIn-site search functions generate a wealth of information, and Cludo explains just how to use it.2 min read·Oct 14, 2022----
Kimberly MeltoninHoodoo DigitalPersonalization Is No Longer Optional — It’s NecessaryThe numbers say the industry is rapidly trending to personalized user experiences. Don’t get left behind.3 min read·Oct 11, 2022----
Kimberly MeltoninHoodoo DigitalBest Practices for Data Testing & ValidationData is the lynchpin of your analytics, but it has to be accurate. This is where testing and validation come in, and here’s how it works.4 min read·Oct 4, 2022----