How Artificial Intelligence Is Transforming Businesses
Artificial Intelligence (AI) has been around for some time now, and we are already seeing its impacts on a variety of industries along with our lives. Still, if you need to ask how AI is affecting and changing our lives, this is the blog for you.
Most people don’t even realize the importance AI has taken into their lives until they are told so, and to do just that, I am here to explain just how AI is transforming the business world all around. Fasten your seatbelts!
Have to ever used voice assistants or heard about AI-based cameras and self-driving cars? Well, these are some examples of how today’s businesses are using AI and machine learning for improving the user experience through their services.
While many of the big corporations like Google, Amazon and Apple have been already developing and launching applications based on artificial intelligence and machines learning technologies, other smaller companies have slight to no idea how immensely AI can help to transform their businesses for good.
What is Artificial Intelligence Exactly?
Artificial Intelligence refers to a special kind of technology, developed as a part of computer science, which attempts to create intelligent machines that can learn and act like humans. Yes, a good example of this was seen in the movie ‘Terminator’, but worry not, we are far from any machine taking over our world anytime soon.
So, basically, AI is a computer or machine which can learn to operate as humans and perform a number of tasks such as solving problems, doing chores, following commands, etc, without human help. AI machines basically react to the knowledge we feed to them and use their reasoning and perception skills to do things.
AI for Businesses
In the past couple of years, AI and machine learning have seen a tremendous rise. Hundreds of new startups have been created on these technologies. Today, you can see a large number of businesses being benefited by AI in the form of increased productivity, reduced cost & time, among other things.
As I mentioned before, there are many companies which are already experimenting with or have successfully developed their futuristic solutions based on AI and machine learning technologies. Some of the benefits that AI can give to your business include:
- Enable intelligent and self-learning systems to drive insightful decisions
- Improve security by installing smart security systems
- Enhance customer experience by offering customized and personalized solutions to every customer’s needs
- Drive efficiency and productivity in business operations by automating processes
Let’s try to understand the role of AI in Transforming Businesses with the Example of Kinela.
Kinela — An AI-based Global Decentralized Advertising Exchange
Kinela is one of the best examples of how AI and machine learning can empower today’s businesses to build the products of tomorrow. For one, Kinela uses AI to streamline their products and business operations with the aim to create meaningful experiences for their customers and employees. The AI and ML technologies are helping them make their products and solutions more presentable, simpler, automated, and intuitive.
Kinela has developed a blockchain-based global advertising exchange platform where advertisers and publishers can come together and trade in a transparent and fair environment. The platform enables publishers to tokenize their ad slots while advertisers can effectively advertise online. More details at https://www.kinela.io/
