Victoria Kirk OwalWhen Creative Briefs Die, What Takes Their Place?Creative professionals want a seat at the table. This is what I’ve heard for over a decade now, whether I’m talking to designers, creative…Dec 18, 2018Dec 18, 2018
Victoria Kirk OwalHow a Niche Audience Leads to Better Service DesignFinding creativity in constraintsMay 31, 2018May 31, 2018
Victoria Kirk Owal“The Good Life” Highlights from the Sustainable Brands Conference, Copenhagen 2017To make it as a brand in today’s connected consumer climate, you have to green your business. This was an overwhelming theme at the…Nov 9, 2017Nov 9, 2017
Victoria Kirk OwalCan Banks Rebuild Consumer Trust with Digital Services?The banking industry continues to fight to reclaim customer trust and loyalty, while adapting to the digital economy.Mar 20, 20171Mar 20, 20171
Victoria Kirk OwalMaking Audience Profiles More Human in the Age of Big DataAs a design strategist, I’ve spent years of my life in search of the insights that get the right products, services and communications to…May 13, 2016May 13, 2016
Victoria Kirk OwalFive Reasons Not to Relocate to an Emerging Market“I’ve applied for two jobs in China and one in Singapore. I think Shanghai could be good,” says my friend on the phone.Jan 9, 2013Jan 9, 2013