How To Create A Clothing Brand Of The Future

Klas Kristiansson
Sep 6, 2018 · 7 min read
Photo: apparelentrepreneurship.com

Components Of A Thriving Clothing Company

“Retail is dying”

“Retail is dying, the traditional outdoor fairs are not working anymore, the sales have stagnated! No one has the success recipe anymore!” says the CEO of one of Scandinavia’s biggest outdoor brands. After over 16 years working with numerous apparel brands in the…

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Klas Kristiansson

Written by

Engineer, entrepreneur & co-founder of Apparel Entrepreneurship, apparelentrepreneurship.com

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