A Galaxy of Pretty Litter
Jackson Galaxy is well known for hosting the T.V. series, My Cat from Hell and has recently grown on his YouTube channel, Jackson Galaxy, with over 1 million followers. You could say he is the cat whisperer.
On his Instagram, @thecatdaddy, he has a large following of 743,000 followers. His niche is anything and everything to do with cats. From training methods to healthy habits to implement for your furry companion, he is the cat expert.
To promote products and programs, he utilizes the Link Tree listed on his bio for Instagram. His resources include books, cat consultations, adoption opportunities, and more to inform his audience who are currently or future cat owners. It is surprising he does not partner with other brands to sell their products such as cat food, toys, accessories, and so much more. One brand that comes to mind is Pretty Litter.
Pretty Litter dominates social media ads with their cute, fluffy models showing off the benefits of using this type of cat litter. Many of their ads include hilarious “cat ladies” who talk about why they love Pretty Litter so much.
The company seems to be having a lot of fun with their social media campaigns, so why not partner with Jackson Galaxy, a man covered in tattoos, with cool piercings and an amazing beard?
Jackson Galaxy promotes products that are meant to help the cat, not to only make the pet owner’s life easier. If you watch him on YouTube or on the T.V. show, it is so obvious how much he cares about the quality of life for our feline friends.
Pretty Litter seems to be a brand he could put his name on. This company’s mission statement is, “We’re here to help take some of the stress out of cat parenting, so you can focus on what matters most — living a long and happy life together.” Both the company and Jackson Galaxy can agree that a quality life between human and cat is very important.
Cat owners tend to complain about the smell of cat litter on the T.V. show. This would be a great opportunity for Jackson Galaxy to present Pretty Litter as a solution to their problem so the owners do not build up resentment towards their cats for the problematic smell. Along with covering the smell, Pretty Litter does so much more!
Pretty Litter changes color to tell you when your cat has a potential health issue, so you can get them help before it becomes an urgent medical situation. Their crystal litter could save pet owners money on expensive vet bills, and most importantly, it could save a cat’s life.
This company is admirable with its dedication to serving cats and their families, and Jackson Galaxy has the same mission. I can see a beautiful partnership between both brands when it comes to promoting on social media. It would be fun to see Jackson Galaxy interview his clients to see how their kitties respond to Pretty Litter and I am sure the company would make a huge profit. Jackson Galaxy would also benefit from the commission he will earn for selling a certain amount of each product.
Cat people need to stick together!