How to find profitable keywords with low competition

Devyansh
4 min readMay 20, 2018

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If you think you can get as much traffic as your top competitors then you are right.

You definitely can!

The first thing you should do to make it happen is to figure out how to find profitable keywords with low competition. And that’s what this blog is all about.

Keep Reading…

Low Competition High Traffic Keywords

Reddit and Quora are the best place for you to find profitable keywords with low competition

Source: tecHacks by tecHindustan

Let’s discuss how

Reddit is a keyword research gold mine. Where else can you find a community of millions of people discussing every topic under the sun? When you look into discussions, you will find awesome profitable keywords with low competition that Google keyword planner will never show you.

You might be wondering:

How can you use Reddit for keyword research.

Let’s just say you run a site that sells headphones, you head over to Reddit search and type headphones.

If there is a subreddit community about a topic headphones heads over to that community. If not just find threads about your topic in the search results. As a pro tip keep an eye for threads where people tend to ask a lot of questions.

Next Step:

Scan the thread for potential keywords. Terms that popup again and again, is perfect. You will find people mention a specific model a few times in a headphone related Q/A thread. So does people would be searching it on search engines.

Trust me!

Same as Reddit you can use Quora. Just think about it. You can spend next month playing around google keyword planner and you would never find that keyword. But you find it in about 5 minutes of searching on these platforms.

Now the real question in “how to find profitable keywords with low competition” is how to find keyword difficulty for that particular keyword.

Let’s first discuss..

What is Keyword Competition?

Keyword competition is the calculation of how difficult it is to rank for that one keyword. The competition for a keyword can differ depending on niche competition and the popularity of that particular keyword.

With this experts estimate how long and how much efforts it will take to achieve their goal for that keyword. Now the question is, how do you judge keyword competitiveness? Is there a specific keyword tool or tools you can use to analyze keyword competition effectively? What are the factors involved in competitive keyword analysis? Now lets find keyword competition score.

How to Calculate Keyword Difficulty

First Step: Install The MozBar

There’s a free browser toolbar that makes measuring Keyword Competition faster and easier.

Here’s how to install and set it up: MozBar Don’t forget to login!

Head over to this page. Click Download MozBar Free button:

Install and activate MozBar.

Whenever you do a search in Google you should see information from MozBar in the SERPs:

Source: Backlinko

Now that you have the MozBar set up, it’s time to size up the competition.

There’s an old saying “Google doesn’t rank sites…it ranks pages”

Yes, site’s domain authority play important role, the #1 factor resposible to rank in Google is the page athority.

So there’s a lot of truth to that old saying.

The best measurement of a page’s authority is Moz’s Page Authority.

(“PA” number indicates the page authority in the MozBar SERP Overlay:)

For medium or high volume keywords there will be high authority pages on top. You should be looking for low-PA pages. Those pages can be knocked off by new well-optimized pages.

This is how you can Calculate Keyword Difficulty by analyzing PA,DA and links for the pages who are ranking for that keyword.

OR

You can also choose some tools for you to do keyword difficulty calculation like:
KWFnder
Moz Keyword Explorer
SEMrush

Do you know! KnowurSEO Instantly analyze your SEO issues and helps to identify your SEO mistakes and better optimize your site content.

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Devyansh

knowurseo.com: Google only loves you when everyone else loves you first