Great essay, inspiring read, while also being tactical.
Guido Knook

Glad to hear your enjoyed the article,

“Not always the maximum value is possible in the shortest time”, indeed! It probably shouldn’t be so anyway.

It’s a two-way process…

On the one hand, early rewards — first-time users and short sessions — are the minimum acceptable value of a product (humans attention span is down to 8 seconds).

On the other hand, the more effort — multiple or longer sessions — the more value users should get. How likely am I to stop using a product that rewards any extra effort I make?

Success is all in providing value regardless of the time a user spends using your product.

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