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Aleksandra Korolova
Aleksandra Korolova

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Dec 18, 2018

Facebook’s Illusion of Control over Location-Related Ad Targeting

Facebook’s advertising principles and statements from the VP of ads, Rob Goldman, emphasize that its Ads Preferences tool allows users to “control how your data informs your ad experience.” However, Irfan Faizullabhoy and I have observed that when it comes to one of the most privacy-sensitive types of data, location…

Advertising

6 min read

Facebook’s Illusion of Control over Location-Related Ad Targeting
Facebook’s Illusion of Control over Location-Related Ad Targeting
Aleksandra Korolova

Aleksandra Korolova

Assistant Professor of Computer Science at USC. I develop and help deploy algorithms that enable data-driven innovations while preserving privacy and fairness.

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