keith byrneMaybe this is who we are.Like a lot of people around these parts, I’m a bit dazed by what happened last night. And like a lot of parents, I had to explain why Trump…Nov 9, 2016Nov 9, 2016
keith byrneUsing the word matters matters.I couldn’t help noticing the number of big brands using the word matters in their tag lines. (Full disclosure: We nearly sold a tag with…Sep 23, 2015Sep 23, 2015
keith byrneThe wisdom of dragger captainsI just finished a wonderful biography of the New Yorker writer Joseph Mitchell and am now re-reading some of my favorite pieces. This…Sep 15, 2015Sep 15, 2015
keith byrneDeath by a thousand pillarsI’m just going to say it. I hate pillars.Sep 10, 2015Sep 10, 2015
keith byrneJoseph MitchellI’m in the middle of Thomas Kunkel’s biography of the great New Yorker writer Joseph Mitchell. (It’s a quick and worthwhile read, if you’re…Sep 9, 2015Sep 9, 2015
keith byrneFallToday is the first day of school in New York City, and, even though, I’ve been out of school for a good many years now, the rhythms of the…Sep 9, 2015Sep 9, 2015
keith byrneGoodbye Tumblr. Hello Medium.For those of you keeping score at home, I’ve been sporadically writing on Tumblr for the last couple years — less so recently.Aug 17, 2015Aug 17, 2015
keith byrneSelf-loathingI remember when I was 17 or 18, I was home on Long Island looking for a summer job and answered an ad for a local tire company.Aug 13, 2015Aug 13, 2015
keith byrneI quit.If you work in the ad business — or any other — these are words you’ve probably dreamed about saying more than a few times.Aug 13, 2015Aug 13, 2015