Love the post!
On the point of “Not hiring for product experience, aka “the craft.”, the biggest mistake many hiring managers and executives make is giving industry experience a much higher weightage than “craft”. By focusing on industry alone, they’re losing out on some incredible candidates who, otherwise, would be excellent candidates.
Also, if only I could keep track of how many times PM gets blamed for bad engineering. After all, a successful strategy is not always about the plan, but it is mostly about executing the plan.