“Content Strategy For Web” Project
The best way to learn is to teach. The student is not only the direct receiver(reader, listener etc.), but also the message source. So via feedback loop, I shall teach myself, as I did it before.
The book was written by previous and current Facebook and Ebay content strategists. In the foreword, they outline the importance of using content strategy and how this concept evolved. After looking at content management via different angle, the audience has increased by more than 50% in a short period of time.
Strategy first, then the execution. Let’s GO.