Who am I and what is this all about?
Hi! This is my first post here in Medium and I thought it would be a good time to start this blog writing about some of the stuff I do. I’ve wanted to start a blog for a while now, but I finally decided to go for it right when I’ve shifted my personal career from the games industry to a role in a very exciting technology start-up.
This post is going to be just an introduction to this blog and setting the stage for what you’ll find in the future here, which will cover both personal and professional stuff, but for now we’ll start slowly.
Bit of context, my name is David Ortiz, I’m a computer engineer who has spent the last 4 and a half years working in the publishing side of the videogames industry.
My current professional background is a strange mix of very tech-oriented expertise with a lot of experience in communications and community management. My tech side includes all aspect of software development, from backend to frontend including live ops and server infrastructure and my comms side is mainly about videogames, but I’m knowledgeable about technology as well. Hi, nice to meet you too.
I started my last gig as Spanish Community Manager then took on more responsibilities leading a team for the European side of the business within NCSOFT and ArenaNet. I’ve been lucky enough to work on one of the best MMORPGS on a very challenging genre and been able to learn a lot about videogames, how they are made, how they go to market and many many other things.
Lots of things have happened since I started working for NCSOFT in April 2012, just four months before launching Guild Wars 2 to market, the industry has evolved quite a lot. Social media has changed drastically, content marketing has evolved and day to day communications tactics for game companies have a very wide approach nowadays. Communication is now more focused, we know more about our customers and their preferences and groups of influence are a real asset to any company out there.
I’ve been working in the industry for more than 12 years, give or take, in different sides (either as a journalist or directly on the publishing side) and witness a great transformation in many areas, but not much evolution on the basics of customer care and interaction with communities. It’s a very interesting subject that I plan on tackling further on, so keep an eye out for that.
Aside from communications on the game industry, I’ll also be touching base on more physical things that are also my interest. I tinker a lot with Raspberry Pis and will be explaining some of the side projects I’ve undertaken on this area in case they can be helpful. It’s a wonderful piece of technology and I’m super passionate about sharing all the great stuff it can do with other people.
I also like to tinker a lot with external APIs, put the internet of things to test and in general give creative uses to technology. I like data and big data as well, so sometimes I like reading and sharing resources about it, you’ll find some of that stuff here too.
I also do play a lot of videogames, so don’t be surprised if you find game related posts every now and then too. If they happen they will be probably focused more on the analytical side, rather than just plain game reviews. On top of this, I also tend to travel to Japan fairly often, so I will be writing about that too.
English is not my native language, so I do apologize for any grammar mistake that falls through the cracks. If you see any please do let me know so I can correct them!
That’s all for now, thanks for reading and follow me in Medium if you are interested in upcoming posts!