SHOE WASHING SERVICE

traditional indonesia
3 min readAug 29, 2022

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Shoes are one type of footwear (footwear) which usually consists of pretentious parts, heels, hood, laces, and tongue. Usually also made of canvas or leather that covers all parts from the toes, instep to the heel which is used to protect the feet from dirt in the form of dust, gravel, or even mud and debris. The grouping of shoes is usually done based on the function or type, such as formal shoes (party), casual shoes (casual), dance shoes, sports shoes, work shoes, orthopedic shoes, and minimalist shoes. Shoes are one of the equipment that is needed by the community in various ways, both for daily needs and official needs, such as for work, going to parties, to other things needed to look presentable. Moreover, the emergence of various types of shoe models from various brands both from within and outside the country that attracts the interest of the people of the capital, many of whom have more than one shoe. But not infrequently people are lazy to wash the shoes they have due to limited time to wash themselves or go to the laundry. Another problem is when cleaning shoes, most owners do not have the expertise in cleaning shoes. Each shoe material has a different handling, for example shoes with suede should not be exposed to water. If it is handled incorrectly, the impact will be more severe with the possibility of damage to the shoes. Sometimes shoe owners also don’t see in detail the stains that are still on their shoes, so that in the end they don’t get maximum washing results.

In the current era of digitalization, this is an opportunity for writers to establish a shoe washing, care and repair service by utilizing technology for pick-up, tracking and delivery to customers. Starting from the development of shoes that are constantly growing rapidly and have self-taught skills regarding proper shoe handling. The name of the established business is CLEAN & SHINE. The products offered to potential consumers are in the form of washing, caring and repairing shoes. The concept of CLEAN & SHINE is to clean, maintain and repair shoes using quality materials, a detailed service process and carried out by experts in their fields so as to ensure that potential consumers get shoes like new again. The types of shoes that Shoes.Co can serve are Sneakers (Casual and Sports), suede and leather shoes.

The services and prices offered are as follows:
1) Standard Clean / Quick Clean
— Price: IDR 40,000,-
— Cleaning Parts: Upper Sole, Middle Sole
— Shoe Material: All Materials (Canvas, Suede, Leather, Nubuck, etc..)
— Duration: 30-Minutes

2) Deep Clean
— Price: IDR 60,000,-
— Cleaning Parts: Upper Sole, Middle Sole, Out Sole, In Sole, Laces
— Shoe Material: All Materials (Canvas, Suede, Leather, Nubuck, etc..)
— Duration: 2–5 Days (Depends on shoes condition)

3) Kids Shoes
— Price: IDR 30.000,-
— Cleaning Part: Upper Sole, Middle Sole, Out Sole, In Sole, Laces Shoe Material: All Materials
(Canvas, Suede, Leather, Nubuck, etc..)
— Duration: 2-Days

4) Boots Shoes
— Price: IDR 100,000,-
— Duration: 2–5 Days (Depends on shoes condition)

Promotions that can be done are by giving special prices for customers, for example
5x shoe washing will get 1x free shoe wash and every 1x wash will get a 10% discount or it can be free shipping for customers, or discounted prices at certain times.

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