Josh GardnerChinese Women Are Outpacing Men in Education and Job StabilityAre men falling behind in China?Mar 12Mar 12
Josh GardnerThe “Curse of 35” is Haunting China’s Job MarketIn China, the “curse of 35” is casting a shadow over millennial workers.Mar 12Mar 12
Josh GardnerIs China’s middle class shrinking?China’s middle class has been on the rise for years, but one recent market trend may indicate that it’s now in decline.Mar 12Mar 12
Josh GardnerChina’s Youth are Rebelling Against Prestige…In a bold departure from traditional fashion norms, young Chinese are flocking to wholesale markets for their clothing needs. Rejecting the…Mar 12Mar 12
Josh GardnerNever assume China is cheap…THIS is what it costs to run a team of professionals in China.Jan 7, 2022Jan 7, 2022
Josh GardnerThink you’re special in China? Think again…My daughter recently had a birthday. To celebrate, I ordered Hamilton themed t-shirts for her & her friends… she’s obsessed.Jan 5, 2022Jan 5, 2022
Josh GardnerChina’s 10 Year Digital TransformationIt’s amazing what a decade can do. I’ve been in China for 25 years and while the AMOUNT of change is astounding…Jan 4, 2022Jan 4, 2022
Josh GardnerDo I really need a Chinese name to be successful in China?The results speak for themselves…Dec 28, 2021Dec 28, 2021
Josh GardnerCanada Goose puts spotlight on double standards against Chinese consumersCanada Goose is feeling the wrath of Chinese consumers after their physical flagship store in Shanghai refused to refund a customer.Dec 22, 2021Dec 22, 2021
Josh GardnerIn China… what CAN go wrong, WILL go wrong.In our mini-book, “Why Brands Struggle In China,” I share (openly) all the things that go wrong with China ecommerce launches & what can be…Dec 20, 2021Dec 20, 2021