Myth 2) Marketing starts after launch
Why Founders Fail To Market Their Products
David Bailey
72919

This is really a very common myth. We have overcome this successfully by following Gabriel Weinberg’s Traction book.

He goes on to say from day 1 the effort should 50–50 on product development and traction.

Like what you read? Give Kuntal Shah a round of applause.

From a quick cheer to a standing ovation, clap to show how much you enjoyed this story.