A rhetorical rambling about Medium.com

As I sit here, staring into a matrix of light-emitting circuitry, producing permutations of binary digits through a complex series of key-strokes, dictating a specific combination of characters which resemble something legible and thought-provoking, I struggle to understand what brings a peculiar style and quality of literature to medium.com.

Why do I find a sub-set of my fellow humanity writing material which provides quality content and yet still manage to be pleasant to read? Why, when I bounce from one aimless search-result to another, do I find the content lacking or the style dull? What sets medium.com apart from seemingly millions of other channels; driving both professional and amateur authors to deliver an enjoyable and memorable literary experience?

Perhaps I will never know.