Eileen KwokAuthenticity — The new wave of social mediaOver the past several years, social media has been a booming industry that has come with its own set of opportunities and threats. Despite…Oct 3, 2020Oct 3, 2020
Eileen KwokAnalysis into Mejuri’s “For my damn self” campaignAs a marketing student I’m always interested in researching what marketing campaigns performed well and what tactics they put in place to…Mar 8, 2020Mar 8, 2020
Eileen KwokThe workforce dilemma in JapanWalking through the monotone streets of Japan, work has always been a top priority for most people. Through all the hustle and bustle…Dec 7, 2019Dec 7, 2019
Eileen KwokWhat kind of artist are you? — Food for thought“In 2019 to be a successful artist you have to be a graphic designer, blogger, vlogger, video editor, podcaster, clothing designer…Nov 5, 2019Nov 5, 2019
Eileen KwokHow to write a creative brief in 6 simple stepsBehind every successful marketing initiative is a highly detailed and coherent creative brief. Whether you’re looking to create a new…Sep 4, 2019Sep 4, 2019
Eileen KwokGet ahead of the curve on Instagram with these quick tips!Social media is such a weird space. It’s your own personal highlight reel that’s published for the entire world to see. Who would have…Aug 25, 2019Aug 25, 2019
Eileen KwokRelationships : the state of being connectedThis image created by Olivia de Recat really hits home. I couldn’t help but feel a wave of sadness when this image popped up on my…Jul 31, 2019Jul 31, 2019
Eileen KwokLet’s take care of our employees!Everyone’s different experiences have shaped them into the people they are today. These experiences can be the driving force for many…Jul 30, 2019Jul 30, 2019