Have you checked your notifications on your smart watch? Was that your phone vibrating in your pocket? We are constantly distracted by our digital companions. Oh look! A three headed monkey! Look at me! Being distracted by a system is a result of motivation design gone wrong. The designer of said system envisioned the user as being readily available for engagement. …

Better Performance is not saving us There is a myth amongst software developers. Performance optimisation is generally seen as an ideal. But there are various factors, that are preventing better performing solutions from reducing the footprint of digital. I The value of compute power is decreasing the more of it becomes available. The value of performance optimisation is depending on the amount of compute performance, that is available at any…

Motivation If you are a fan of Design Thinking, Product Thinking or product design in general, you are in good company here. In this post, I will share my approach to product development. I like to think it goes further than the “user centric design” approach you probably already know. “User…

I am describing myself as a Futurist. To me, that is a person, who is a catalyst, who encourages and enables change within a project or company in order to stay (or become) more competitive in the drastically changing digital market. There is this thing called digitisation, that is rooted…

Soon there will be no programmers left. When I started programming in the 2000s, I thought programmers were people who fully understood the computer and the Internet. I quickly realized that this was not the case. But is that good or bad? Later, as I gained more experience, I always felt that there were two types of…