Ky Wojciechowski

Messing with a user’s mood or memory is one thing. If online advertisements have the power to reshape a person’s image of themselves, as that last Ohio State study suggests, it may be time to stop thinking about the internet as something people use, and start thinking of it as a new environment in which human beings exist and adapt, for better or worse.

let. …y to a power source, and that this “range anxiety” influenced the commuters’ itineraries and moods. People chose their next destination — the gym, the coffee shop, the market — in part based on whether they would have easy access to a charging outlet. One 23-year-old told the researchers that when her phone’s battery life fell to 50%, she began to f…

low a technique called ‘Rose, Bud, Thorn.’ It’s a way of coding the transcript, so when you go to do interviews you code them using these three colors. Rose is pink, where you capture things that are working well. Things in green are calle…tells what’s more and less relevant. People talk a lot about this topic vs that topic, etcetera.

I follow a technique called ‘Rose, Bud, Thorn.’ It’s a way of coding the transcript, so when you go to do interviews you code them using these three colors. Rose is pink, where you capture things that are working well. Things in green are called buds, which seem to have potential for improvement. And blue, thorns, are pain points. So I go through my notes, and I codify that based on those three aspects, and then I start grouping…