Lisa ChappellinSmartBug MediaWhat a Digital Marketing Persona *Really* Is (and How to Create Them)Nowadays, 89 percent of customers begin their buying process with a search engine (hello, Google). With the majority of your potential…Nov 18, 2019Nov 18, 2019
Lisa ChappellinSmartBug MediaDon’t Worry-Seasonal Sales are Normal for the Senior Care IndustrySeasonal sales in senior care make it difficult for marketers to track performance goals. How do you know if you’re on track? How do you…Aug 6, 2019Aug 6, 2019