Make $500 Monthly With Your LinkedIn Newsletter
Making money with LinkedIn newsletter is easy if you have many LinkedIn newsletter subscribers and you are providing content that they are interested in.
Here, I’m going to share the ways through which you can make money with your LinkedIn newsletter:
Offer opt-in exclusive content
Yes, it’s a broad marketing concept that can apply across many platforms. By offering opt-in content — for example, a research study or white paper — on topics relevant to your industry and expertise, you can gain an opportunity for a new and unique type of lead generation. In other words, if someone takes advantage of your free offer, they’ll likely give you their contact information in exchange for that free piece of content.
Reach out to potential customers directly
You’ve heard it before. Social media is an effective way to expand your business by connecting with your existing customers, as well as reaching out to potential customers and growing a following.
Write/create ads for advertisers
While a lot of publishers give away their newsletter content for free, some of them will charge advertisers to display ads in their newsletters. You’ll want to avoid making your newsletter too commercial, so think about how you can create good content that caters to your audience without promoting specific companies and products. For example, if you own a bridal boutique and send out monthly emails with wedding dress styles, ask advertisers in your industry (florists or photographers) if they’d like a special mention in each email.
Utilize affiliate marketing
Marketers use affiliate marketing to promote other people’s products and receive a percentage of any sales that are generated. For example, if you want to promote a product, you can contact its manufacturer directly or go through an affiliate network. You can sell anything by creating a website and then driving traffic to it. Of course, you don’t need a website in order to make money via affiliate marketing — you can also simply drive traffic to existing ones.
Sell digital products
Because you’re sending your newsletter out electronically, you can consider selling digital products in your newsletter. For example, if you’re a freelance writer, you might have a monthly newsletter in which one of your articles is included — and then offer it as an e-book.
Write sponsored posts
Sponsored posts are one of many ways you can make money with your newsletter. When creating sponsored posts, be sure to put in a little more effort and use good judgment when recommending products that align with your content and business goals. Always disclose sponsored posts as they are not looked upon favorably by readers or search engines.
Write products reviews
Look for interesting products you can review. You don’t need to be a professional reviewer or journalist, but you should have a good amount of experience using your product and educating your audience on it. A great option is reviewing affiliate marketing tools. For example, if I was interested in sharing my knowledge about ClickFunnels, I could create an entire series of videos (example) reviewing how it works, how to use it best, how effective it is, etc.
Although it’s somewhat complicated, monetizing your newsletter can be a lucrative opportunity for you and your business. Hopefully, these tips will help get you started. However, don’t forget that newsletters aren’t simply vehicles for making money online; they can also be great tools for communicating with clients and creating strong relationships within your industry. The most important thing is to make sure you always respect your readers by providing them with valuable content.