For too long, stock investing has been an arena reserved for the elite. Times have changed, however, and MyWallSt wants to help everyone secure their own successful financial future. It’s time to Own It.

Back in January, we made the decision to rename our business and flagship app to MyWallSt. As a team, we were delighted about this change because we believe that our new name encapsulates everything we stand for.

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MyWallSt Logo and Tagline

Our new name puts our customer at the centre of everything we do. It solidifies their importance to us and the importance of personally owning your investing life.

By using our apps and services, you are saying that this is my way of creating generational wealth, this is my mechanism to improve my future.

You are saying that this is My Wall St.

Following on from our name change, we have spent the past several months redesigning our brand identity to ensure that it exudes the values of MyWallSt and evokes the three words that best describes us: We are Dependable, Playful, and Expert. …

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This article originally featured in Swaay Media, after I was invited to write about my experience with investing from a female point of view. The unfortunate reality is that far too few women are investing in the stock market, despite the fact that, generally speaking, we have proven to outperform the market in the long-term. This article is designed to highlight ways in which women can build their confidence in a male-dominated environment and reduce their fear of stock market investing, in order to capitalise on the financial opportunity that long-term investing offers.

I hope this piece provides you with the guidance and motivation to get started.

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Don’t save what is left after spending; spend what is left after saving. -Warren Buffet

I was fortunate to grow up with a Dad who strongly believed in the value of saving and the ability to make your money work for you.

Once we were old enough to open a Post Office account, my Dad would bring my two sisters and I into town every Saturday morning to lodge whatever amount of pocket money we had saved that week.

For every 50p we saved (yes, this was back in the “old days” of the punt, before the Euro was introduced), we were rewarded with a Cyril the Squirrel stamp. …


Laoise Leahy

Head of Brand and Customer Experience, MyWallSt — getting the world investing successfully, one step at a time.

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