A list of things to keep in mind when designing great, engaging digital experiences

As a FWA (Favourite Website Awards) jury member, I get to see a ton of great, engaging web experiences from some of the best digital talents in the industry. Although there is no secret trick to winning a website award, I still think there are some rules of thumb to keep in mind, that will yield a clear, value-driven site with a great user experience and engaging content that will make your site memorable and make people go “Hey, check out this site”.


Flickr Creative Commons — “The Ladies’ home journal” (1889)

Lasse Kristensen

UX/UI designer. Passionate about the possibilities of digital products to transform the world. Chock-full of positive energy. http://www.lassekristensen.co

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store