Laura GrahamHow to shift an organisation to engagement thinkingThe importance of organising around engagementJul 29, 2020Jul 29, 2020
Laura GrahamWTF isWe at Manifesto talk a lot about the importance of engagement in the World of membership. Despite it being the key measure of success for…Jul 3, 2020Jul 3, 2020
Laura GrahamEngagement in a cookie-less worldThird-party cookies have been used to track our web movements for decades. They’ve been relied upon to serve up targeted ads and offers…Jul 2, 2020Jul 2, 2020
Laura GrahamThe content wars is heating upWe live in a golden age of content; it’s at the heart of the proposition for publishers and has triggered an ownership battle amongst…Jul 2, 2020Jul 2, 2020
Laura GrahamContent is king, but engagement reigns supremeOn the face of it, the COVID-19 crisis shouldn’t be a bad thing for publishers. INMA figures show a 50% increase in global demand for…Jul 2, 2020Jul 2, 2020