This is why you should write an ‘About Me’ page (even if you don’t have a website)
I’m sure you’ve introduced yourself to someone before.
But have you ever written an ‘About Me’ page?
Here’s why I think you should:
On Friday, I set a timer and gave myself one hour to write and publish an ‘About Me’ page on my website. This challenge led to good thinking, coveted clarity, and valuable direction. Even if you don’t have a website, I think you should write an ‘About Me’ page, too.
Since starting my writing business nearly seven months ago, I have subconsciously and consciously been crafting my mission, vision, and business plan. Since I constantly generate new ideas, I record interesting concepts and fresh perspectives as soon as they pop in my head — in notebooks, the Notes app, emails, sticky notes, and the occasional text to myself #noshame.
Creating an ‘About Me’ page is undoubtedly an iterative process. As I learn what the market demands, I shift my services, leverage my strengths, and fill the gap. But the core foundation of my business remains the same.
Friday, I took time to reflect on my notes and distill some big ideas. While it’s not a simple process, it’s a valuable one.
Here’s what my ‘About Me’ page says:
WHO I AM
I am a writer committed to simplifying content and communicating value. In 2016, I launched my freelance writing business to help companies communicate their stories and connect with their target market.
I have a Masters degree in higher education and a Bachelor of Business Administration in marketing and communications.
WHAT YOU CAN EXPECT
- Accurate. I write content rooted in trustworthy sources and scientific data.
- Valuable. My content offers actionable takeaways.
- Educational. I teach new ideas and unique perspectives.
- Simple. I simplify. Good content isn’t complicated.
- Targeted. I research your audience so I know who they are and what they want.
Connect the right ideas with the right people.
Not only does this ‘About Me’ page communicate who I am and the value I provide to clients, it guides my work.
Even if you don’t have a website (or a business), the process of writing an ‘About Me’ page can provide the clarity you seek — whether you’re about to graduate high school, or an executive considering your next move, it can be helpful to consider the following questions:
- Who am I?
- What are my core values?
- What is my vision?
- What is my mission?
- What are my goals?
Take time to reflect on who you are and where you’re headed. By crafting a 114-word ‘About Me’ page, I recognized the foundation of my work — why I do what I do and how I do it.
You may be rewarded with valuable insight into who you are as a professional and what you can accomplish.
Get after it.
Hey there, I’m Laura! I write about business, tech, and professional development. Learn more by checking out my website.