Cherry flowers are one of the first ideas that come with the idea of spring, but there are many ways to convey the feeling of spring. Here are a few examples with minimal illustrations :
I appreciated your insight on this. Not all companies need a big branding work, and the ones that do lack risks taking ; there are many more obstacles to having meaningful brands but I also believes that it needs to be approached differently. I like to think that for now, working from the purpose to the persona of the brand can lead to more adaptable guidelines that can make it more lively.
