Laure X Cast – Medium

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Motives To Be Met: An Introduction

Let’s explore and discover how we can take the Jobs To Be Done framework to the next level and beyond.

9 min readDec 1, 2022

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Motives To Be Met: An Introduction

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Laure X Cast
in
Product Coalition

Solving a Real Problem Isn’t Enough.

TLDR: In Motives to be Met, we learn what motivates our (ideal) customers to make a decision that helps us achieve our business and impact…

7 min readApr 14, 2023

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Solving a Real Problem Isn’t Enough.

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Laure X Cast
in
Product Coalition

Why don’t you just sell ads?

It seems that no piece of information is too private or personal to be surveilled, monetized, and aggregated into a 360-degree view of your…

8 min readJun 18, 2021

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Why don’t you just sell ads?

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Laure X Cast
in
Product Coalition

Asking the right questions: Ben Yoskovitz on Lean Analytics

How do you know when you’ve made a good decision? Sometimes, it’s obvious, but more often, decisions are made based on gut instincts and…

10 min readApr 5, 2017

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Asking the right questions: Ben Yoskovitz on Lean Analytics

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Laure X Cast
in
Product Coalition

What’s your problem? The question is real.

This article is part of a series called “The Data Driven Product Manager” on Product Coalition.

5 min readMar 16, 2017

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What’s your problem? The question is real.

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Laure X Cast
in
Product Coalition

Using data from an MVP

This article is part of “Intro to Data-Driven Product Management,” a series of posts from the crew at Notion to help new (and experienced)…

4 min readMar 3, 2017

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Using data from an MVP

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Laure X Cast
in
Product Coalition

Introduction to Agile and Lean Practices for Data-Driven Product Development

This article is part of “Intro to Data-Driven Product Management,” a series of posts from the crew at Notion to help new (and experienced)…

4 min readFeb 10, 2017

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Introduction to Agile and Lean Practices for Data-Driven Product Development

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Laure X Cast
in
Product Coalition

The Science of Lean Product Development: Ash Maurya on Process

Some people say entrepreneurship is more art than science, but that’s likely because applying rigorous scientific methods to developing a…

12 min readJan 9, 2017

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The Science of Lean Product Development: Ash Maurya on Process

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Laure X Cast
in
Product Coalition

Data-driven, not ego-driven culture: Rohini Pandhi, Product Lead at Square

This article is part of a series called “The Data-Driven Product Manager,” interviews with product experts to help you use data to improve…

10 min readNov 1, 2016

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Data-driven, not ego-driven culture: Rohini Pandhi, Product Lead at Square

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Laure X Cast
in
Product Coalition

Ben Gilbert: Tracking Network Effects

This article is part of a series called “The Data-Driven Product Manager,” interviews with product experts to help you use data to improve…

8 min readOct 4, 2016

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Ben Gilbert: Tracking Network Effects

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Laure X Cast

Laure X Cast

Learning addict. Canadian. Founder of something new. Ex-Marco Polo, Notion, Olark, Indie Film. Curious about creativity, tech, & people. linkedin.com/in/xplusx

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