Laurine PoutraininGlobal Luxury ManagementWhen engagement is close to 0.Being PRESENT on social media is one thing. Being ACTIVE on social media is another thing. Let me introduce you the most difficult part…Sep 23, 2015Sep 23, 2015
Laurine PoutraininGlobal Luxury Management** Santa wears Diamonds **Don’t take the stars out from the sky, you will find some at Cartier.Sep 15, 2015Sep 15, 2015
Laurine PoutraininGlobal Luxury ManagementHow does Cartier seduce you with contents?Either we talk about social media or e-marketing in a general way, this era of digitalization makes everything speed up. Reactivity…Sep 9, 2015Sep 9, 2015
Laurine PoutraininGlobal Luxury ManagementIt’s raining “Likes”Welcome to the digital sphere! A world where social media reign supreme; a world where all earthling people wake up and go to bed, escorted…Sep 3, 2015Sep 3, 2015
Laurine PoutraininGlobal Luxury ManagementLiving a Digital Experience with Mama !Nowadays, one of the luxury brands’ challenges is, on one hand, to fulfill public interests and, on the other hand, to save their…Aug 26, 2015Aug 26, 2015