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Laurent Duperval

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Practice in Public

Is Banning AI Writing Tools the Same as Banning Calculators?

The knee-jerk reaction to ChatGPT and other AI-based writing tools is typical of new tech. Is this one fundamentally different?

Jan 24, 2023

Is Banning AI Writing Tools the Same as Banning Calculators?

Jan 24, 2023

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Laurent Duperval
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The Writing Cooperative

Grammar Checkers Aren’t Created Equal — and They Shouldn’t Be

Grammarly, ProWritingAid, Antidote, and Hemingway each have a role to play. And sometimes, a grammar checker is not the tool you need.

Oct 8, 2022

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Oct 8, 2022

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Practice in Public

If You Outsource Your Thought Leadership, You’re Not a Thought Leader

You can outsource your writing, but not your thinking.

Oct 3, 2022

If You Outsource Your Thought Leadership, You’re Not a Thought Leader

Oct 3, 2022

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Better Marketing

3 Types of Sales Enablement Content That Help Salespeople Sell

Sales enablement content provides solid foundational tools to give your sales team the best chance at success

Oct 3, 2022

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Oct 3, 2022

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Better Marketing

These B2B Email Marketing Mistakes Can Cost You Money and Keep Potential Customers From Buying From…

If you treat business emails the same way you treat consumer marketing emails, your results will suffer.

Sep 2, 2022

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Sep 2, 2022

Laurent Duperval
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Free Headline Ideas

Free Headline Ideas (2023–01–29)

Feb 6, 2023

Free Headline Ideas (2023–01–29)

Feb 6, 2023

Laurent Duperval
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Free Headline Ideas

Free Headline Ideas (2023–01–28)

Feb 5, 2023

Free Headline Ideas (2023–01–28)

Feb 5, 2023

Laurent Duperval
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Free Headline Ideas

Free Headline Ideas (2023–01–27)

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Feb 4, 2023

Free Headline Ideas (2023–01–27)

Feb 4, 2023

Laurent Duperval
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Free Headline Ideas

Free Headline Ideas (2023–01–26)

Feb 3, 2023

Free Headline Ideas (2023–01–26)

Feb 3, 2023

Laurent Duperval
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Free Headline Ideas

Free Headline Ideas (2023–01–25)

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Feb 2, 2023

Free Headline Ideas (2023–01–25)

Feb 2, 2023

Laurent Duperval

Laurent Duperval

Bilingual Cybersecurity Copywriter and Certified Content Marketer, I write content that attracts the customers you want. I write it so you don’t have to.

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