Lea Berthelot – Medium

Lea Berthelot

Lea Berthelot

How we built a multichannel optimisation algorithm for marketing campaigns

Aiden, our AI-powered marketing analyst, tackles the challenge of analysing thousands of optimisation combinations across the 5 biggest ad…

Feb 20, 2019

How we built a multichannel optimisation algorithm for marketing campaigns

Feb 20, 2019

Lea Berthelot
in
The Startup

What can we expect for the future of marketing analytics?

It’s time to ditch your Marketing Dashboards.

Oct 25, 2018

What can we expect for the future of marketing analytics?

Oct 25, 2018

Lea Berthelot
in
aiden.ai

5 trends shaping the future of app marketing

The Boston Consulting Group conducted an interview, asking what consumers would give up instead of their smartphones. The results were…

Oct 25, 2018

5 trends shaping the future of app marketing

Oct 25, 2018

Lea Berthelot
in
aiden.ai

Want to be the Hero of your Marketing Team? Embrace AI.

Look at any major business conference and there is bound to be a session focused around AI, if not two — or ten. If the conference is…

Mar 3, 2018

Want to be the Hero of your Marketing Team? Embrace AI.

Mar 3, 2018

Lea Berthelot
in
aiden.ai

Buzzwords, Jargon & Legit Tech…

Do You Know What The AI Terms You Use Actually Mean?

Feb 22, 2018

Buzzwords, Jargon & Legit Tech…

Feb 22, 2018

Lea Berthelot
in
aiden.ai

Rapid growth, consumer adoption and what can we expect from AI in 2018?

There are an unprecedented number of start-ups poised to launch new products in 2018 and the year is likely to see more innovation than any…

Jan 25, 2018

Rapid growth, consumer adoption and what can we expect from AI in 2018?

Jan 25, 2018

Lea Berthelot
in
aiden.ai

Investment, Gaining Traction and Landing Your First Client: 5 Questions answered by London AI…

The “AI winter” is now over. Recent technological advances are creating a huge opportunity for startups and investments in the domain are…

Jan 3, 2018

Investment, Gaining Traction and Landing Your First Client: 5 Questions answered by London AI…

Jan 3, 2018

Lea Berthelot

We Announced Something BIG today at TechCrunch Disrupt in Berlin!

We were honored to be speaking at TechCrunch Disrupt in Berlin today! We made our first debut of Aiden back in 2016 at TechCrunch Disrupt…

Dec 5, 2017

We Announced Something BIG today at TechCrunch Disrupt in Berlin!

Dec 5, 2017

Lea Berthelot
in
aiden.ai

Get to know us better!

Subscribe to our AI newsletter to find out our latest musings on technical topics such as natural language processing and machine learning…

Sep 14, 2017

Sep 14, 2017

Lea Berthelot
in
aiden.ai

Join us on September 20th for an evening of drinks, discussion and networking

We are thrilled to announce our first event, AI — Engineering The Future of Business coming up on September 20th.

Sep 14, 2017

Join us on September 20th for an evening of drinks, discussion and networking

Sep 14, 2017

Lea Berthelot

Lea Berthelot

Product Marketing Manager @Aiden.ai, building the first AI-powered marketing analyst- #AI #Marketing #Analytics

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