How to Use Twitter For your Business?

 Cheat Sheet for SME #twitter 


It is really quiet interesting to know the cheat sheet for small medium enterprise(SMEs) how they show off their brands in the social media arena. In this article I’II reveal the basic steps to get caught up in the micro blogging platform #twitter

1)Twitter is the social media marketing tool that lets you broadcast your updates across the web.

2) You can tweet in your industry or related fields content

3) Your Followers can retweet your tweets which is seems to be interesting

4) You can follow the related industry or individuals who are relevant to your field

5) Tweets need to mix up your official-related things such as “About specials, discounts, and news updates with some fun and quirky tweets interspersed”

6) Retweet your customers has something nice to say about you

7) Don’t forget answer peoples questions when possible.

8) Respond to the Direct Messages

9) Create the your own list (Relevant to your company offers, news, updates etc…) and join your customers to the list

10) Join to the other lists

11) Update your personal information with website URL

12) Update the relevant images in the profile background

13) Choose the mild color in the background or mild brand pictures

14) Monitor the followers, new favorites, and retweets

15) Use Twitter to tweet interesting or unusual facts about your business or products and provide a link to that product page on your site.

16) Send out short tips via Twitter on how to use your services or products.

17) Tweet pictures related to you or your business to your Twitter followers.

18) Set your @username relevant to your business Ex: @apple so that customers can easily find your profile. www.twitter.com/itflexsolutions

19) Successful Twitter presence, you need to have a fully optimized profile.

20) Use the name field for your name or your business name

Image Courtesy @itflexsolutions

21) Adding the header image is the most significant factor in the Twitter optimization. Great header to be a great profile.

Image Courtesy @cookbookrecipe

Twitter Lingo

22) Hashtags - # Hashtags are term that categorize your tweets and help them go beyond your followers

Ex: If someone use #apple in a post, and another person clicks on it, all tweets with that hashtag will come up.

Image Courtesy @coookbookrecipe

23) Don’t over use the hashtag in the post because you don’t want to distract people into clicking the hashtag instead of your link. 24

24)Retweet (RT) — Twitter management tools will allow you to retweet any tweets you see as well.

25) Hat Tip (HT) — Use HT to give them credit for some other who discover the interesting stuff which is you need to share with your followers with a HT @username.

Courtesy @wfryer

26) Trends — Subscribe the “Trends” which is highlight the top and hot topics on Twitter based on keywords and #hashtags. Ex: If you change the trend in to “India” the relevant tweets are explore for you. Simply you can narrow your search and interact to the new tweebles.

27) Via — Use via in your website tweet buttons so that users can tweet the interested stuffs from your website.

28) Twitters Chat — Discover the “twitter chat” for your followers. Customers can ask and chat in the topic around #sample by the particular time

Courtesy @sanaseed17

29) Mention — Don’t forget to use the mention while using another @username in a tweet.

30) Plan your content strategy because you are allowed to post only 140 characters.

31) Split 80% of what you tweet should be about others, and 20 % about your business but it can vary

32) Monitor whether you are interested in you for tweets about your sales, your content, or the content you share about your industry?

33) Research your competitors content

34) Ask questions to your followers

35) Tweet links to content on your own site as well as links to industry related news.

36) Send tweets with photos attachments and links to photos and videos.

37) Share the contents from the presentation sites such as www.slideshare.com Followers can able to view the slides from the wall itself.

38) Tweets are always interactive to the followers. Mixture of photos, videos, presentation, links, #hashtags etc…

39) Add the followers who already are connected with you on other social networks or are familiar with you, your business, or your brand.

40) Add the official Twitter follow button on your website.

41) Use the official Twitter retweet button on your posts.

42) Add your Twitter profile link to your email signature. You may use www.wisestamp.com for fancy signature

43) Add your Twitter profile to your LinkedIn profile

44) Add your Twitter profile link to profiles on forum and community profiles you participate in.

45) Connect facebook profile to your twitter profile so that only your tweets can be posted on the facebook wall

46) Add profile links in Google+/ Pinterest and Youtube channel

47) Add your Twitter profile link to author bios

48) Add your profile as much possible in all social media sites

49) Import the contacts on Gmail, Hotmail, Yahoo, or AOL to the Twitter

50) Find out who is influential in your industry on Twitter

51) When you interact with people on other social networks and forums, look at their profiles to see if they have a Twitter link. If you can sneak it in to your engagement, throw in “I follow you on Twitter”

52) Always engage with your audience

53) The first and most important is replying to anyone who mentions your @username in a tweet or sends you a direct message

54) Monitor tweets about your business by saving searches with your brand name

55) Ask questions and answer the questions by the customers

56) Always mention the customers @username when they querying on your product

57) Influential followers and loyal brand advocates, add them to a Twitter list

58) Engage your website with anyone of the twitter buttons. Follow button, Retweet button, Hashtag button or include the “Twitter cards”

Twitter is a great place to get feedback about your products or service

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