Elizabeth EngeleA 95/5 Approach to Team Member ExperienceHave you ever noticed the power of subtleties in an ecosystem of expected rhythmic patterns?Dec 14, 2023Dec 14, 2023
Elizabeth EngeleinExperience ModelingDesigner, Politician, Advocate, or Architect? You Decide.How are designers supposed to advocate for the end users if we are not able to advocate for ourselves? How are we supposed to orchestrate…Nov 19, 2021Nov 19, 2021
Elizabeth EngeleinExperience ModelingStories are just the beginning. . .“The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation…Nov 11, 2021Nov 11, 2021
Elizabeth EngeleinExperience ModelingTrio of True Alignment: Vision, Head, and HeartWe’ve all heard it over and over and over. . . “Write down the vision!” Did you know that you’re 42% more likely to achieve your goals if…Nov 4, 2021Nov 4, 2021
Elizabeth EngeleinExperience ModelingConversational Context is King for Successful ModelsA product or service is only as good as it fits its intended context. Let’s take the example of Segway — it’s an interesting mode of…Oct 19, 2021Oct 19, 2021
Elizabeth EngeleinExperience ModelingNatural ecosystems or business ecosystems: What’s happening in your bubble oAccording to National Geographic, an ecosystem is “a geographic area where plants, animals, and other organisms, as well as weather and…Oct 16, 2021Oct 16, 2021
Elizabeth EngeleinExperience ModelingJTBD, STBD, BTBD, PTBD. . . ?Jobs to be done, services to be done, brands to be done, products to be done??? Where’s the line drawn?Sep 29, 2021Sep 29, 2021
Elizabeth EngeleinExperience ModelingJourney Maps: abstract direction to concrete next stepsA wise mentor told me that Design is all about turning the abstract into concrete. One of the main ways humans turn our abstract thoughts…Sep 17, 2021Sep 17, 2021
Elizabeth EngeleNo one is youer than you: the truth behind personasPersona . . . Is it a real person? Fake? Half-real? Half-fake? How does this company know this person’s needs? Why do these needs align…Sep 2, 2021Sep 2, 2021
Elizabeth EngeleinExperience ModelingCustomer experience: Going beyond what is seen for“meaning making machines”One commonality among all human beings is that we share a finite resource — time. Within units of time are specific moments which can be…Aug 25, 2021Aug 25, 2021