Lennart KalandQuick wins with a Service Expert ReviewHave you ever wanted to know how well your service is received by your customers? Or did you want to do a quick review on your product…4 min read·Nov 2, 2018----
Lennart KalandUsability Testing: Inside Consumer MindsIt sucks when things don’t work the way you expect them to. And one customer experience can floor an entire product, sending you back to…8 min read·Aug 7, 2018----
Lennart KalandTrendmapping: Formulating Consumer InnovationsA consumer trend — “A consumer trend is a new manifestation among people - in behaviour, attitude, or expectation -of a fundamental human…7 min read·Jun 18, 2018----
Lennart KalandUXInsight 2018On Thursday 8th of March the UX research event UXInsight 2018 took place where I enjoyed a number of inspiring and refreshing talks on user…4 min read·Mar 13, 2018----
Lennart KalandWhy not everyone is a designer, yet (part 2 of 2)In my previous post I pointed out the experimental learning cycle for designers based on Kolb’s theory. This week I’ll go more into detail…5 min read·Mar 13, 2018----
Lennart KalandWhy not everyone is a designer, yet (part 1 of 2)As professional designer, you may have noticed that big firms are ‘buying in’ the creative thinking capability of designers. The…4 min read·Mar 9, 2018----