Lenny GohA 2018 Recap + 2019 Preview… in GIFs (Obviously)2018 was a huge year for me personally and professionally. If hindsight is 20/20, I’m hoping we can learn from this look back and flash…Jan 10, 2019Jan 10, 2019
Lenny GohUnauthenticated Entry Forms: The Worst Marketing Fail Since Weight Loss Banner AdsWhat’s more ineffective and annoying than a weight loss banner ad? Unauthenticated entry forms.Nov 2, 2016Nov 2, 2016
Lenny Goh5 Big Data Lessons to Steal from NetflixUnique Fan Identities are EssentialMay 31, 2016May 31, 2016
Lenny GohAdversaries on the Field, Allies off it: Why I’m Inspired by my experience at #SEAT2015.If there’s one thing the business of sports has figured out, it’s teamwork. I was fortunate enough to spend my last few days to attending…Jul 24, 2015Jul 24, 2015
Lenny Goh6 Simple Do’s and Don’ts of User Generated ContentUser-generated content. Social proof. #UGC. Whatever you’d like to call it, it’s extremely important.Apr 30, 2015Apr 30, 2015
Lenny GohRemove the “U” from Generating Content: Train advocates to do it for youCompanies spend billions producing content. Millions of posts are published by brands every day. Fresh content is proven to boost traffic…Feb 4, 2015Feb 4, 2015