Leonardo FedericoinHackerNoon.comiPaaS will be the Abstraction Layer for Customer ExperienceMarketing acts like a giant pendulum.Jan 31, 2018Jan 31, 2018
Leonardo FedericoinPlainflowMicroservices as a Future Approach to Marketing TechBy now, you’ve probably already seen this image from Scott Brinker.Jan 24, 2018Jan 24, 2018
Leonardo FedericoinPlainflowFrom Asymmetry to Symmetry of Information and the change of SalesSometimes marketers trick themselves and fall in love odd definitions. You’ve probably heard that “help is the new selling,” as if it’s…Jan 18, 2018Jan 18, 2018
Leonardo FedericoinPlainflowNew weekly reading list on Trello (issue #3)This post is a gentle recap of what we’ve already sent to the 3,909 subscribers of the Plainflow Digested Week.Nov 2, 2017Nov 2, 2017
Leonardo FedericoinPlainflowNew weekly reading list on Trello (issue #2)This post is a gentle recap of what we’ve already sent to the 3,409 subscribers of the Plainflow Digested Week.Oct 18, 2017Oct 18, 2017
Leonardo FedericoinPlainflowWe are turning our newsletter into a Trello boardThere are a few newsletters that I really care about: Snippets | Social Capital by Alex Danco, Product Habits by Hiten Shah, Slate Star…Oct 8, 2017Oct 8, 2017
Leonardo FedericoinPlainflowThe Psychological Implications of Customer ExperienceI’ve recently come across a number of articles that claim that “customer experience is the new marketing.”Sep 17, 2017Sep 17, 2017
Leonardo FedericoinHackerNoon.comFosbury effect and the idea of progressBack in 2011 I read a story about a certain guy that I never heard of before. He was an an high jumper and his name was Richard Fosbury…Sep 7, 20172Sep 7, 20172
Leonardo FedericoinPlainflowPlainflow Digested Week — 5th SeptemberWhat’s this?Sep 5, 20171Sep 5, 20171
Leonardo FedericoinPlainflowMetrics That MatterAll metrics are shortcuts. When we’re faced with uncertainty, we use metrics to break our problem down into simpler, tangible pieces that…Aug 28, 2017Aug 28, 2017