Sep 2, 2018 · 1 min read
Jarrod Drysdale recently quit content marketing fight club.
It makes me wonder how much of our business is truly necessary and how much of it is only necessary because we’ve told ourselves it is, over and over?
What aspect of your business would you be most anxious about getting rid of?
If you’d asked me that a few months ago, I’d have said: easy, selling to my email list. Yet, more and more it seems that’s exactly the decision the market has made for me and everyone else.
