What is an Airdrop?
What are the hidden risks?
What is an airdrop?
When it comes to Airdrop, I believe that the first thing that comes to your mind should be the airdrop of materials. It may be due to some reasons, such as poor land traffic, or there are special conditions in the place, and materials can only be delivered by plane or helicopter to specific airdrops. area.
Applying this concept to the world of blockchain is that the project party directly donates virtual currency or NFT to the user’s wallet for free.
Why is the project party conducting an airdrop?
Obviously NFT can be sold for money, so why does the project party want to conduct an airdrop? In fact, it is very simple, because there are too many NFT projects on the market now! Almost every day there are new NFT projects asking for Mint, and popular NFTs are constantly being replaced (except for some well-known NFT projects that have established their status). Under such a trend, it is difficult to capture the attention of many users.
At this time, airdrops are a good marketing strategy. Different from general publicity methods, airdrops are the direct delivery of assets. Gifting NFTs or virtual currencies to users’ wallets will not cause any harm or negative impact to users. For users, the virtual wallet in their hands suddenly has an additional asset, which can arouse users’ curiosity more than any publicity. And when the user sees the project, as long as the user is interested, it will automatically help to promote it, so as to carry out the next step of community management.
And free news is often the most exciting stimulus for the masses. After all, who doesn’t want free? For the project party, this is to transfer the cost of advertising to the cost, and directly use airdrops to create topicality. In the NFT market where information has exploded, doing so may be better than spending money on advertising on various community platforms. Comes effectively.
In the NFT market, attracting public attention means that the project NFT is likely to rise. If one or two stars and well-known NFT collectors take a fancy to, and are willing to buy and help publicize, the project is basically a short period of time. It will be a hot sale. No matter what the follow-up operation is, at least the project party will get the opportunity to stand in the spotlight, and all of this depends on the initial airdrops of several NFTs, which is why many early NFT projects are willing to participate in the community. The news of the airdrop of NFT was announced in the media.
Well-known project parties conduct airdrops
There is also a special case, that is, the project party that has a well-known reputation still conducts airdrops. This situation is more common in two situations, one is to give benefits to holding users, and the other is to carry out the second wave of publicity.
For example, the well-known project Bored Ape once used the name of giving back to NFT holders, and airdropped a dog Bored Ape Kennel Club for free to accompany Bored Ape. Each Bored Ape will receive a corresponding dog, no matter what the user has. There are a few, this is the more classic feedback to users. The second method can take Monkey Kingdom, which caused a storm before, as an example. When the project carried out the second wave of NFT public Mint, it emphasized that as long as users who own the first-generation NFT of the project, they can get a new NFT for free. At that time, the price of the first generation of NFTs in the market has risen. After all, you can get a free one only by holding one. Buy one get one free is naturally popular.
Is it harmless to collect airdrops?
Seeing this, you may think that airdrops are completely beneficial to users, but in fact, there are certain risks hidden behind this. First, let’s explain how a user needs to receive the airdropped virtual currency and NFT.
Since the airdrop is actually a free gift of NFT to the user’s wallet, it is natural for the user to actively provide the address (public key) of the virtual wallet to the project party. It is more common for the project party to release the information to be airdropped on the community platform. , and invite users to actively provide the address in the message area or private message to the project party. Then, the project party will draw out a number of users for airdrops.
Simply giving the address will not hurt, but the fraudulent group can use this to send the problematic smart contract to the user. The common method is to airdrop virtual currency or NFT to the user. Users are naturally very happy to see that the virtual wallet has an additional asset. They want to go to the website to confirm the content, but if they accidentally click on the website and agree to let the virtual wallet link to the fraudulent website without checking, then They can transfer the assets in the virtual wallet in seconds, leaving users with nothing to lose.
Recently, many well-known scams use this method to defraud users by linking them to fraudulent websites. The most famous one is the second wave of Mint of Monkey Kingdom mentioned above. At that time, the fraud group hacked into the official Discord of Monkey Kingdom. And the public Mint posted a fraudulent website on Discord as an official administrator on the same day, which in turn allowed many users to link to the fraudulent website, and finally the fraud group made a profit of about 1.3 million US dollars in cryptocurrency.
From the above cases, we can know that there is no problem in receiving airdrops. The most dangerous thing is to link virtual wallets to unknown websites. So we can summarize a few key points to pay attention to when facing airdrops.
1. Do not arbitrarily offer any website the opportunity to link your virtual wallet.
2. Don’t trust anyone who privately message you, even if it’s official news, double-check it.
3. Don’t get carried away by free, sometimes free is the most expensive.
The above is about the matters needing attention when airdrops and airdrops are carried out. In addition, interested readers can also refer to the UTF platform. Airdrops require funds to buy coins (transactions) first, and they may not make money. It is better to register on the UFT platform and give away lottery tickets. Zhou can also participate in the lottery of the million-dollar pool, maybe you are the lucky one.
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