Lighting BeetleOffboarding: How to end your customer’s journey meaningfullyIn today’s world, businesses focus on glamorous onboardings but neglect proper endings. The concept of “endineering” explains why…Jul 31Jul 31
Lighting Beetle5 principles of service design for easier service creationImproving existing and creating new services is a natural progress in any company’s growth. The process becomes easier when you apply the 5…Jun 27Jun 27
Lighting BeetleUX writing: How to make digital bureaucracy understandableAdministrative jargon hinders institutions from connecting with customers. Here’s what working for government and international…May 15May 15
Lighting BeetleDiscovery Backlog: How to seek opportunities for better customer experienceIdeas for enhancing customer experience don’t fall from the sky. Luckily, there are techniques to help you build a repository of relevant…Apr 10Apr 10
Lighting BeetleDesirability: Why usability testing ≠ good productTo make sure that a new service will be successful, you should start by trying to answer a simple question: “Will my target customer want…Feb 20Feb 20
Lighting BeetleCX and Metrics: How to measure the ROI of a good customer experienceWant to launch a new CX initiative, but your superiors want to see a financial benefit? Set up metrics to show leadership that a better…Jan 25Jan 25
Lighting BeetleWhat designing for Škoda infotainment taught us about HMIWhen designing human-machine interfaces, the context in which the interaction happens is crucial. Car infotainment taught us 5 rules valid…Nov 29, 2023Nov 29, 2023
Lighting BeetleResistant stakeholders? Use metrics they already rely onGetting stakeholders involved in CX initiatives can be an uphill battle. But defining a common interest can accelerate your…Jul 4, 2023Jul 4, 2023
Lighting BeetleLean UX — our recipe for agile designWe use lean UX and break the design process into small, self-contained chunks of work which we continuously validate to reduce risk of the…Jun 21, 2023Jun 21, 2023
Lighting BeetleMy first two weeks at Lighting Beetle as a UX Designer from FranceMy name is Albert and I am a French student who landed an intern job in a Slovak UX studio LB*. How’d that happen?Jun 21, 2023Jun 21, 2023