Smart Cookie #3

Articulating design if English is not your native language.

Verb “to omit”

The verb to omit /ə(ʊ)ˈmɪt/ — leave out or exclude (someone or something), either intentionally or forgetfully.

Recently I’ve noticed this word popping out in a lot of places. When I’m proofreading my articles in http://www.hemingwayapp.com. They are using “omit” instead of “remove”, “leave out”.

Alistapart is using it in their Writer’s Style Guide. They are using “omit” instead of “avoid”, “exclude”, “drop”, “delete”.

http://alistapart.com/about/style-guide#snappy

You can see a slight jump in use of this word via Google Trends

https://www.google.com/trends/explore?q=omit,exclude

Examples of use:

  • They omitted his name from the list.
  • Omit low contrast colors when designing for elderly.
  • Should we omit huge amount of copy in our email campaign and focus on simple & catchy phrases with images?

Takeaway

The verb “to omit” is a great addition to your vocal toolbox. It could be used instead of “avoid”, “leave out”, “drop”, “exclude”, “remove”, and “delete”.