Published inFrankly Green + Webb·Dec 3, 2020Museums making money from online content: Might our beliefs be holding us back?In our previous article, we introduced The Real Change Series — a new monthly series looking at how Museums can start to make difficult decisions and re-imagine the future. At the beginning of November, we asked “What is the hidden price of free online content and are we prepared to pay it?” Here we capture the responses and our thoughts on the topic. — Producing effective online content is neither easy nor cheap despite what is sometimes suggested.Content Strategy11 min readContent Strategy11 min read
Published inFrankly Green + Webb·Nov 3, 2020The Real Change Series No.1 / MoneyIn our previous article, we introduced The Real Change Series - a new monthly series looking at how Museums can start to make difficult decisions and re-imagine the future. First up this month, it’s money. And in particular exploring “What is the hidden price of free online content and are we prepared to pay it?” — We thought long and hard about stepping into this space. Money is a subject that is often skirted around when it comes to Museums and definitely when it comes to digital. …Content Strategy3 min readContent Strategy3 min read
Published inFrankly Green + Webb·Oct 27, 2020The Real Change SeriesIntroducing Frankly, Green + Webb’s new monthly series as to how Museums can start to make difficult decisions and re-imagine the future. — Why In this time of crisis we need to re-imagine our future. At FG+W, we know the Museum community is having to make difficult choices and decisions. Having lost most of their income, organisations will need to decide what is essential and what isn’t. …Museums3 min readMuseums3 min read
Jun 21, 2018Running MuseumPros Get CoffeeWhat happens when you ask Museum Professionals to allow you to randomly allocate them to meet two others for coffee? — A couple of weeks before MuseumNext in London I put out this call to action to delegates… MuseumPros at MuseumNext Get Coffee: Sign up and you will be randomly allocated two other conference attendees to meet up with and have coffee. This week, I ran the session and had plenty…Networking7 min readNetworking7 min read
Published inFrankly Green + Webb·May 14, 2018Changing perspective: Are cultural organisations already human-centred?The second article in our series looks at the change in thinking needed to move from organisation-centred to human-centred design in cultural organisations. By Isabel Froes, Lindsey Green and Alyson Webb. — It may be that you would like to be take a more human-centred approach too, but come across internal arguments or assumptions about what it takes to deliver human-centred museums. We hope this will help you to have those discussions.Human Centered Design6 min readHuman Centered Design6 min read
Published inFrankly Green + Webb·Feb 6, 2018How can Human-Centred Design work in museums and cultural organisations?A short interview with Merete Sanderhoff went from a review of a recent workshop to three interesting provocations. We’ll be taking a deeper look into them over the coming weeks. In mid-November the Frankly, Green + Webb team headed to Denmark to attend the Sharing is Caring conference in Aarhus…Museums8 min readMuseums8 min read
Published inFrankly Green + Webb·Oct 5, 2017Why don’t they come? Visitors on low income and the myths around admission priceYesterday, Tony Butler, Executive Director of the Derby Museums sent out this tweet from Visitor Attraction Conference as an interesting provocation. Beamish is a brilliant living history museum in the North East of the UK. …Museums6 min readMuseums6 min read
Published inFrankly Green + Webb·Sep 16, 2016Do visitors really use a museum website to plan their visit?Or, What happens when you and your audience use the same word to describe two different things? — When we map a visitor journey with clients using their knowledge of the experience, it’s common for teams to insert a moment before the person arrives where the visitor plans their visit using the website. …Museums5 min readMuseums5 min read
Published inFrankly Green + Webb·Sep 8, 2016The discipline of writing a weekly update — why it helps and what are the challengesReflections on the highs and lows of #Weeknotes — I’ve recently taken over the reins of our Frankly, Green + Webb blog again. Which means taking over Weeknotes — our weekly update sharing a few insights about what’s happening, what we’re thinking and what we’re reading. …Weeknotes4 min readWeeknotes4 min read
Published inFrankly Green + Webb·Aug 19, 2016What we know about mobile experiences in Museums after 6 years of researchAs part of Frankly, Green + Webb, I’ve carried out research and evaluation on mobile experiences for over 20 cultural organisations. Last week, I was contacted by a previous client who had been approached by a company offering a free guide app that could, they said, help the organisation generate…Museums6 min readMuseums6 min read
