The unsexy problem problem

Lindsey M. West Wallace
6 min readMay 28, 2024

By Lindsey Wallace PhD

Over the past few months I’ve had the opportunity to participate in a working group focused on how to involve social and behavioral scientists in innovation research with the National Science Foundation. The discussions I’ve had in this group about how to bring social and behavioral scientists and engineers and innovators together helped me crystallize a phenomenon I’ve noticed in my work in…

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Lindsey M. West Wallace

Professional listener, recreational talker. Opinions my own. Director of Design Research and Strategy at Cisco Secure