“How about XYZ. How would this help you in your trajectory? Are you in to do this with me?”
Pretotype Your 10× Life
Leonardo Zangrando
51

Sure I know it looks in contradiction with Pretotyping principles of measuring actions not intentions, actually it’s not. You want to “measure” whether your proposition lights a spark and prompts them to *take action*. The key message here is to bring your ideas out of your brain and face reality ASAP.