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We ran continuous user research to gemerate a constant flow of insights, helping us find emerging user needs and access very early ideas
… for our users. After a period of trial, we decided to run those sessions every two weeks. Having a consistent flow of user insights was great to help us find emerging user needs and access very early ideas.
…t. They are only a few of many thinkable solutions for a user’s problem the product tries to solve. Thinking in products means thinking in specific user’s problems, in jobs to be done, in goals, and in revenues.