Apr 27, 2017The Email Blast is Dead: Here’s How You Should Really Connect with Your AudienceEmail blasts are dead. Email marketing, on the other hand, is very much alive and thriving. In fact, it may be the most powerful tool to drive conversions. Does that seem like a contradiction? Let me explain by quoting AWeber’s founder and CEO Tom Kulzer: “If you learn anything about…Email Marketing6 min readEmail Marketing6 min read
Feb 10, 2017Take These 5 Steps Before You Get Started with Email MarketingSo you want to get started with email marketing? Good choice. Email is powerful. In fact, for every dollar spent on email, businesses earn 38 dollars in return on their investment. But before you start growing your email list or sending emails, it’s important to have a plan. …Email Marketing7 min readEmail Marketing7 min read
Jan 5, 2017The Future of Email Marketing: 5 Tips to Create Better Emails in 2017This article was originally published on the AWeber blog. 2017 is the year of the email. Or, at least it should be: One research firm is predicting that 225.3 billion emails will be sent each day this year! And there’s a reason for this magnitude of sending: We love emails. …Email Marketing7 min readEmail Marketing7 min read
