Barthes’ Linguistic Messages — Anchoring and Relaying
4 min readJul 12, 2019
Author: Lesley Lanir
In 2012, after six decades, Bazooka Candy Brands, a division of the Topps Company stopped producing the tiny comic strip found inside each packet of its Bazooka Bubble Gum.
Today’s adults will remember the fun they had reading the captions in those comic strips, and getting to know the familiar characters. Sadly, the comic strip appeal just did not do it for the Millennium generation.
Linguistically, what value do comic strips have in the understanding of signs and…
