PinnedEllen HobbsReload! Collected Texas A&M Aggie jokesAn Aggie, a T-Sip and a Razorback walk into a bar. The bartender says, “Is this some kind of joke?”Sep 15, 2015Sep 15, 2015
Ellen HobbsinFrench Press FilmsHiring a video company vs. going in houseThese days a lot of organizations are feeling the pressure to create video, and sometimes a lot of it. Video is table stakes, and…Nov 26, 2018Nov 26, 2018
Ellen HobbsReframing and ThanksgivingI just started reading a book with my seven-year-old son called The Magic Faraway Tree. It’s the second book in a series written by Enid…Nov 17, 2018Nov 17, 2018
Ellen HobbsinFrench Press FilmsFrom my bookshelf: It Doesn’t Have To Be Crazy At WorkMy latest biz book read was It Doesn’t Have To Be Crazy At Work, written by Jason Fried and David Heinemeier Hansson, the co-founders of…Nov 5, 2018Nov 5, 2018
Ellen HobbsinFrench Press FilmsYour own personal KaepernickIt’s coming up on two months since Nike released their controversial Colin Kaepernick ad, and the results are in — the “backlash” has been…Oct 23, 2018Oct 23, 2018
Ellen HobbsinFrench Press FilmsMarketing piece, or product explainer? Hmmmm …A guy walks into a video production company office and says, “I wanna make a video about my product!” The production company people say…Oct 9, 2018Oct 9, 2018
Ellen HobbsinFrench Press FilmsHow to get your organization to make a brand anthemTypical scenario: A marketing person comes to French Press Films with a big idea to do a brand anthem video. She’s super excited! She knows…Sep 24, 2018Sep 24, 2018
Ellen HobbsinFrench Press FilmsWhat clients REALLY wantWhen I talk to potential clients about what they want when they partner with a creative studio like ours, I’m surprised at how many of them…Sep 11, 2018Sep 11, 2018
Ellen HobbsinFrench Press FilmsSupporting Our Creative Client TeamsOne of the big frustrations for creatives working in business environments is watching innovative ideas get squashed by risk-averse…May 4, 2018May 4, 2018
