LooponOTAs are fundamentally breaking guest communication and hotels accept itWhile some hoteliers have started questioning the OTAs’ role in the hospitality industry, many still see them as the golden path to higher…Aug 21, 2017Aug 21, 2017
LooponSay Goodbye to Payola: The Best “Curators” in Marketing Are FreeTV advertising is long dead — a part of marketing’s Ancien Régime that communicates less effectively today than a pet rock.Mar 6, 2017Mar 6, 2017
LooponThe Underlying Power of Using Correlation in HotelsHotel Valentine is a fictional, medium-sized hotel that caters predominantly to business travellers. Even if they are not the luxurious…Feb 23, 2017Feb 23, 2017