How to Create Digital Stamp Cards for your Coffee Shop

If you run a coffee shop, you’ve probably thought about distributing paper stamp cards or punch cards. You know — the “Buy 10 coffees and get 1 free” kind of cards.

The cards that people lose all the time.
The cards that you keep redistributing to the same customer because they forgot theirs at home.
The cards that don’t provide you with any data on how well your coffee shop is doing.

So f%*k paper.

Here’s how to create digital stamp cards for your coffee shop in less than 15 minutes.

Your Stamp Card Design

  1. Log in to Loopy Loyalty. If you don’t have an account, create one here.

2. Create a new card by clicking on the button or in the dropdown menu.

3. Select the stamp card type that you want to create:

  • Single reward: 1 reward after collecting all stamps on 1 stamp card
  • Multi reward: multiple rewards at different points on 1 stamp card

Single reward stamp card examples:

  • Buy 10 coffees and get 1 free
  • Buy 8 coffees and get 1 free pastry

Multi reward stamp card examples:

  • Collect 4 stamps and get 10% off, collect 8 stamps and get 1 free coffee
  • Collect 3 stamps and get 1 free muffin, collect 6 stamps and get 1 free coffee, collect 9 stamps and get 1 free drink upgrade

4. Upload two images.

  • Icon image — we recommend using an image that is 87 x 87 pixels. This will appear on the lock screen.
  • Logo image — we recommend using an image that is 480 x 150 pixels. This will appear on your digital stamp card.

Here are some best practices and tips on your icon and logo image.

5. Select the number of stamps for your digital stamp card. You can choose up to 30 stamps.

6. Choose stamp images from our gallery or upload your own. These will be used as your stamped and unstamped image.

Don’t see an image you want to use? Let us know and we’ll do our best to add it to our gallery!

7. Customize the colors of your card, stamps, and stamp circles!

Your Stamp Card Details

  1. Click on the ‘Details’ tab.

Add in your stamp card description. For example “Collect 10 stamps and get 1 free coffee!” or “Get cool rewards at Abba Java!”. This will appear on the back of your card in Apple Wallet and on your stamp card enrollment page.

Then describe what your customers need to do to earn 1 stamp. For example “Spend $5 to get 1 stamp” or “Get 1 stamp for every coffee you purchase”.

2. Fill in your reward information.

  • Reward name: name of your reward. “Coffee” or “Pastry” or “10% off”.
  • Description: describe what happens when customers collect all stamps. “10 stamps = 1 free coffee” or “Get a free coffee after purchasing 10 coffees”.
  • Stamp success message: the message customers will receive every time they earn a stamp. “{#} more stamps until your free coffee!” or “Only {#} more stamps until your reward!”. Important: Use the {#} as the placeholder. The {#} will be replaced by the actual number of stamps.
  • Reward success message: the message customers will see when they’ve earned a reward. “You’ve earned a free coffee!” or “Congrats! Your next coffee is on us.”

3. Add links to your digital stamp card. Include your website, Facebook page, telephone number, email, address, and more.

4. Add in the terms and conditions for your digital stamp card. We’ve provided some sample terms and conditions for you — simply swap out text where appropriate.

More Customizations

  1. Click on the ‘Details’ tab at the top of your screen.

Select an expiry option for your digital stamp cards. For example:

  • Cards will never expire
  • Cards will expire on 31 December 2017
  • Cards will expire 60 days after a customer signs up for it

Setting an expiration date gives your customers more incentive to earn stamps quicker in order to claim their reward.

2. Determine what data you want to collect from customers before they can install your digital stamp card. This will appear on the enrollment form and all the information you collect will be stored in your ‘Customers’ page.

3. Add your location and an accompanying location based message. This means that whenever your customer is near your location, they will be able to see this message on their lock screen. For example “Stop by for a refreshing cup of coffee!” or “Need a quick boost of caffeine? You’re only a few steps away…”.

Save, Preview & Activate

  1. Save your card & give it a name.

2. Preview your card saving it into your smartphone. You can send an SMS of the card to yourself or scan the QR code on screen.

3. When you’re happy with your stamp card design, click ‘Activate’ to active your card. Here’s what you can’t change after you activate your card design.

And you’re done!

Pretty simple, eh? You can now instantly get this into the hands of your customers.

Here’s what to do after you’ve created your digital stamp card.

About Loopy Loyalty

Loopy Loyalty is the world’s only web application to create and manage digital stamp cards for Apple Wallet and Android Pay. Design your cards online, send push messages to customers, capture transaction history, and view customer insights.

No tech knowledge needed. No app development required.

Sign up today at https://app.loopyloyalty.com/.